Health & Medicine
Abenomics Bra: Hope that Brassiere Will Also 'Lift' the Japanese Economy (video)
Kathleen Lees
First Posted: May 09, 2013 09:58 AM EDT
A bra inspired by recent Japanese Prime Minister Shinzo Abe is supposed to help 'lift' the economy by making the Japanese divison of lingerie international.
Known as the abenomics bra, the lingerie promises to give a boost to women's braziers.
According to Reuters, the "Branomics Bra" was this year's featured lingerie at Triumph Japan's concept lingerie event in Tokyo, which has been held annually for the last 25 years and showcases a special edition lingerie, including a solar-powered bra and a bra that promotes recycling.
Tokyo concept of bras have become a regular event over the past quarter of a century, and are an important publicity tool for 127-year-old, Swiss-headquarter company.
"We hope that, as the Japanese economy grows, we can also help bust sizes to get bigger," said Triumph spokeswoman Keiko Masuda.
Indeed.
Want to see more about this product? Check out this video, courtesy of YouTube.
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First Posted: May 09, 2013 09:58 AM EDT
A bra inspired by recent Japanese Prime Minister Shinzo Abe is supposed to help 'lift' the economy by making the Japanese divison of lingerie international.
Known as the abenomics bra, the lingerie promises to give a boost to women's braziers.
According to Reuters, the "Branomics Bra" was this year's featured lingerie at Triumph Japan's concept lingerie event in Tokyo, which has been held annually for the last 25 years and showcases a special edition lingerie, including a solar-powered bra and a bra that promotes recycling.
Tokyo concept of bras have become a regular event over the past quarter of a century, and are an important publicity tool for 127-year-old, Swiss-headquarter company.
"We hope that, as the Japanese economy grows, we can also help bust sizes to get bigger," said Triumph spokeswoman Keiko Masuda.
Indeed.
Want to see more about this product? Check out this video, courtesy of YouTube.
See Now: NASA's Juno Spacecraft's Rendezvous With Jupiter's Mammoth Cyclone